SEO or Social Media – Is SEO needed now that Social Media has arrived?

Unfortunately, I am also part of the group that normally uses the web as part of my daily work. However, I work with clients that range from being better than myself when it comes to social media to clients that feel like nobody uses the web for major purchases.

In each case, I can show them the amount of traffic available on search engines and on social media networks.

For my clients, it’s usually split – purchasing agents aren’t looking on social media networks so we target them using seo and engineers/techies are looking on social media networks so we target them using LinkedIn, Facebook, YouTube and Twitter (among others when necessary).

I think the strongest argument can be made for being in both places. If you ignore one in favor of the other, then you ARE going to miss part of your target audience. And we never want that to happen.

I like your definition of SEO – “any activity that helps to promote your business on a SERP”. I also agree with Brian that for the most part, social media is branding and seo is sales. Another way to say it is social media is customer support and seo is purchasing. A successful company that retains clients will have both departments manned by experienced, skilled employees.

I also like Rick’s question about definitions. With traditional search results being replaced by personalized, social, geo-targeted search results; the traditional way of seo is being updated to include these newer outlets. And for engine, even YouTube is considered a search engine with it’s own trends, insights and keyword research tools. But like you, when we use the term seo in our office, we mean the traditional search engine result pages.

We choose to use the phrase Internet Marketing because anytime a prospective client opens a browser, we want them to think of us. We’ve even installed custom toolbars so they can always see us. Wherever our audience is, we will be there with our clients.

SEO or Social Media – Is SEO needed now that Social Media has arrived?

20+ mind-blowing social media statistics revisited | Blog | Econsultancy

I try to put as much information as I can into Econsultancy’s Social Media Statistics, which is part of our Stats Compendium (a truly awesome resource) but I find it’s always interesting to go back and review the old against the new.

So, I’ve collected as much as I can from my previous insane snippets of data and benchmarked it against the here and now, alongside rooting out some new stuff for you to mull over.

If six months ago, it wasn’t a compelling case to consider social media in the marketing mix, then this hopefully might change your mind...

20+ mind-blowing social media statistics revisited | Blog | Econsultancy

How to Copy Fonts from your Computer to CD

So, I ran into an issue recently when I tried to copy fonts from a computer onto a CD - it wouldn't let me. No error message - just flat out did nothing. So I looked it up and the answer was interesting.

Don't go to your fonts using the Control Panel, instead go to C:\Windows and copy the Fonts folder to your desktop. From there, you can right-click on it and choose send to CD drive.

Yay!

Website statistics, web analytics, hit counter - HitsLink

I am definitely going to try this 30-day free trial because they've partnered with Hoovers, a Dunn & Bradstreet Company, to offer detailed information about the companies that are visiting my website. I can't wait to try this on my clients!

Website statistics, web analytics, hit counter - HitsLink