E-commerce sites: You have 2 seconds to load your Web pages | Between the Lines | ZDNet.com

E-commerce sites have two seconds to load a Web page or consumers will click away. And after three seconds nearly all customers will split, according to research by Forrester and Akamai.

Akamai had Forrester conduct a followup to a 2006 survey. The 2006 survey found that four seconds was the threshold for Web page loading. Three years later that threshold has been halved.

E-commerce sites: You have 2 seconds to load your Web pages | Between the Lines | ZDNet.com